VCU CHILDREN'S HOSPITAL OF RICHMOND AT VCU
I was honored to assist in the public relations campaign for the recently announced, new Children's Pavilion hospital that will be built in 2020, as well as upcoming supporting events.
Working very closely with their internal public relations team, I created a series of consumer-facing advertisements, an infographic for a social media campaign and a coloring page. The imagery was centered around a custom created architectural rendering of the proposed hospital building and highlighted visual statistical data on the new features of the hospital.
In addition to the ad campaign, visual were created for supporting public relations events for the hospital, including a Summer Safety Fair.
Project: Marketing, Advertising, Illustration, Infographic, Social Media
Client: VCU Children's Hospital of Richmond at VCU
Marketing Director: Shira Pollard, Kate Marino