© 2019 Erin Hurley-Brown. User Experience | Design | Illustration. All rights reserved.

BRIDGESTONE – DRIVEGUARD TIRES

As part of a public relations campaign for DriveGuard Tires, Bridgestone ​hired Padilla to create a tri-fold brochure to be handed out during their presence at the BlogHer Conference, the world’s largest conference for women in social media.

This informative and fun infographic featured a retro-inspired illustrated character named Bridgit, a busy working mom who blogs about the benefits of driving with DriveGuard tires.

Project: Event Marketing, Public Relations, Brochure, Infographic

Agency: Padilla

Creative Direction: Kelly O'Keefe

Client: Bridgestone Tires